New hotel concept: an Open House by Novaxia and JO&JOE in the heart of Paris

Novaxia has completed the acquisition of 61 rue Buzenval and is starting construction of a new hotel concept, the first JO&JOE Open House within Paris intramuros. In the heart of a young, dynamic neighborhood, this project is one of the 8 "Réinventer Paris" sites already under way. Its goal: to promote a mix of uses in urban venues in order to respond to changing travel habits, combined with welcoming spaces open to all Parisians.

Strong commitments for one of the first "Réinventer Paris" projects
?From the moment it was named winner, Novaxia committed to working as closely as possible with local residents. Our ambitions for this project: to anchor it in its economic and social environment, open it up to the neighborhood, offer an experience of private rooms and shared dormitories, and mix uses and clienteles while respecting the environment. Through this partnership with JO&JOE, we are answering a demand that is ever more exacting, ever more connected and fond of new concepts,? says Joachim Azan, Chairman of Novaxia.

A place of diversity and exchange between local residents and travelers
Aimed at a broad audience, this 1 465 m² project, designed with the architecture firm Studio Ory & Associés, offers nearly 160 beds. Directly accessible to the public, a 110 m² rooftop is THE place for meetings and exchanges between Open House residents and Parisians looking for a lively new spot with a warm, relaxed atmosphere.

An architecture suited to the human and territorial challenges of the city
The building features innovative, modern, environmentally friendly timber architecture. The open-air terrace gives the city a new green space, while improving the quality of life of city dwellers.

Activities to blend into the economic and social fabric and create an immersive experience open to travelers and local residents alike.
The JO&JOE Paris Buzenval Open House aims to become a dynamic place connected to its environment. The restaurant, open to all, will favor locally sourced products, with local partners from the farm produce sector. A workshop dedicated to soft mobility such as cycling, as well as many other activities, will also be offered to hotel guests and to the Open House's neighbors alike.

?The innovative vision of the hotel concept that Novaxia put forward to the City of Paris matches the values we offer in our properties. We are eager to open the next JO&JOE in this young, dynamic neighborhood, offering the best of traditional hotels and youth hostels. It will be an original place with a unique design, where sharing and diversity are everywhere. It is a buzzing place, where it will be good to share, enjoy new experiences, a place you discover and rediscover with every visit. It is where regulars meet travelers for a night, over a drink or a meal among friends.?, explains François LECLERC, VP Brand and Operations JO&JOE.

First JO&JOE in Paris intramuros and third in France.
Launched in September 2016, the new brand of the AccorHotels group meets the expectations of ?Millennials-minded? travelers. In search of an open, connected and enriching world, the brand is partnering with Novaxia. The JO&JOE Paris Buzenval Open House is the first to open in Paris intramuros. After a first property opened in Hossegor in 2017 and a second in Paris Gentilly in March 2019, the brand has openings already under way in major European and international capitals and cities such as Rio, Budapest, London, Krakow…