LoungeUp offers hotels a fully paperless guest journey

To best support tourist accommodation providers as they prepare to reopen, LoungeUp has adapted its solution to enable a fully paperless guest journey, as health constraints require physical interactions and contact to be limited as much as possible.

By digitizing all touchpoints on guests' mobile phones, LoungeUp enables the 2200 establishments using its solution to offer their guests a paperless, personalized journey.

LoungeUp, the leading customer relationship management platform in Europe dedicated to the hospitality industry (hotels, clubs, residences, campsites, etc.), has configured its solution to adapt it to the current 'digital-first' context and to digitize interactions between the hotel and its guests as much as possible.

The entire guest experience has been redesigned to ensure the safety of guests and hotel staff:
* By e-mail, sending of the stay confirmation and details of the health measures in place

* In a form sent a few days before the stay, booking of additional services (parking, breakfast, transfer, etc.) and pre-check-in (contact details, arrival time, ID document, etc.)

* A few hours before arrival, online bank pre-authorization and signing of the pre-filled police registration form directly on guests' smartphones

* On arrival, the digital room key is available on the guest's phone

* The digital room directory integrated into the hotel's app is provided to the guest

* Reminder by SMS, chat and WhatsApp that the Front Desk is available for all guest requests

* The ordering module integrated into the hotel's guest portal allows guests to order room service or a table at the restaurant from their room, as well as all available hotel services

* During the stay, from their smartphone or laptop, guests can browse tourist recommendations or flip through magazines offered by the hotel

* At the end of the stay, no physical payment: the guest's card is automatically charged thanks to the bank pre-authorization request

The platform also offers features to ensure smooth management of guest interactions for the hotelier:
* All replies to guest requests and message exchanges by SMS / WhatsApp / chat are managed from the platform

* Completed and remaining arrivals are listed by day with a quick link to the pre-check-in form completed by the guest and the signed police registration form

* Multichannel messages are sent automatically based on stay dates and guest profile: welcome message, mini satisfaction survey, service promotion, recommendation, information, etc.

All these guest interactions are managed from the LoungeUp platform, which also includes a CRM tailor-made for the hospitality industry. This comprehensive database includes advanced search, segmentation and newsletter-sending functions. Hoteliers thus have a high-performance tool to facilitate and finely personalize the relationship with each guest.