EKIM launches the Food Robolution in France

Robots in Restaurants
Conceived by two young French engineers, Sébastien Roverso and Cyrill Hamon, and led by Philippe Goldman, a former L'Oréal executive, EKIM intends to revolutionize the global food tech industry and announces the creation of the first 100% autonomous food outlet, with pizza-making robots cooking in front of the customer! Following a 2.2m2 fundraising round with Partech and daphni and the completion of its technology, EKIM is launching the commercial development of a new quick-service restaurant solution with global potential. The start-up aims to launch an unprecedented turnkey concept of quality fast food ("tech good food") with global ambitions, which will be developed through franchise or licence during 2019 after a pilot in France at the end of 2018 – under the name PAZZI.

The PAZZI project: "Tech Good Food"
PAZZI, which will be marketed by EKIM, is a turnkey "tech good food" fast-food concept offering pizza (as well as drinks, desserts and salads). Several formats will be available through franchise or licence from 2019: sit-down, takeaway, food court and, eventually, drive-in. Thanks to technology (robots, apps and data analysis), the model developed by EKIM makes it possible to fight "junk food" and to offer customers an enhanced dining experience: better ingredient quality, optimal service time, ultra-personalization and guaranteed entertainment, the "show cooking". 100% autonomous, from order to delivery, the robots require no human intervention. Moreover, it is the first remotely controllable food outlet.

The PAZZI experience: "show cooking" and over 500 000 recipe combinations available, at any hour
PAZZI means the ability to create and customize your pizza endlessly. More than 500 000 recipe combinations are available, at any hour. Customers can optimally and visibly follow the making of their pizza, with a guaranteed time promise, a first in the restaurant industry. It is also a unique visual experience: "show cooking". Customers can watch the robots prepare their order with elegantly designed movements. Finally, it offers the possibility of 24h/7j opening and a speed of execution of one pizza every 30 seconds, enabling PAZZI to be an optimal food solution in high-traffic locations (train stations, airports, major boulevards, shopping centers, department stores or campuses).

Chef Thierry Graffagnino, 3-time world pizza champion, has been collaborating on the project since 2017 and created the dough and the pizza recipes.

The fresh dough is made locally and baked on stone. The very high-quality ingredients come from Italy and France: wheat flour from MOULINS FAMILIAUX, organic vegetables, PDO cheeses, BBC clean label ham, and fish from sustainable fishing.